Recently, the American Marketing Association (AMA) of Atlanta recognized Georgia State with its award for best “Visual Branding and Identity” for work branding the GSU Blue Line. This award credits the outstanding work done by our amazing team here at GSU. There are many staff who contributed to this project, and their work continues as there are more enhancements to come for the GSU Blue Line and our College Town Downtown projects. A special thanks goes to these individuals for their passion and effort recognized by this award:
Renata Irving, Director, Strategic Communications
Cody Benson, Senior Director, Digital Strategy
William Inman, Executive Editor
William Davis, Director, Video & Photography
Jo Ann Herold, VP, Public Relations and Marketing Communications
Ramesh Vakamudi, VP, Facilities Management Services
Kim Bauer, Assistant VP, Facilities Services
Kelly Wilson, Director, Planning Services
From trail markers, vinyl window graphics and website development to student art displays, wall murals and other elements, this team has developed the look and feel of the GSU Blue Line from ideas to concepts to reality.
Visual branding and campus improvement are guided by our Strategic Plan: BluePrint to 2033 and the pillar of Identity, Placemaking and Belonging. Georgia State University is committed to providing the best possible campus experience for its students, faculty and staff in its unique downtown Atlanta and Perimeter College locations. Initiatives including the GSU Blue Line, Panther Places, Panther Ride, College Town Downtown and more are part of the ongoing effort to constantly improve the day-to-day environment for one of the most successful and dynamic universities in the nation.
L. Jared Abramson
Executive Vice President and Chief Operating Officer